You should write some docs, it's good for the soul.

Install geonode with:

$ sudo add-apt-repository ppa:geonode/testing

$ sudo apt-get update

$ sudo apt-get install geonode

Create a new template based on the geonode example project.:

$ django-admin startproject my_geonode --template=https://github.com/GeoNode/geonode-project/archive/master.zip -epy,rst 
$ sudo pip install -e my_geonode

Rename the local_settings.py.sample to local_settings.py and edit it's content by setting the SITEURL and SITENAME.

Edit the file /etc/apache2/sites-available/geonode and change the following directive from:

WSGIScriptAlias / /var/www/geonode/wsgi/geonode.wsgi

to:

WSGIScriptAlias / /path/to/my_geonode/my_geonode/wsgi.py

Restart apache:

$ sudo service apache2 restart

Edit the templates in my_geonode/templates, the css and images to match your needs.

In the my_geonode folder run:

$ python manage.py collectstatic